Clinic
Guidance Center INC
Guidance Center INC was paid $5.93M by Medicaid between Jan 2018 and Dec 2024, across 28 billing codes. Its largest line is H0004, Behavioral health counseling and therapy, per 15 minutes — 28% of everything it billed.
33Billing provider infoGUIDANCE CENTER INC
FLAGSTAFF, AZ 86004
FLAGSTAFF, AZ 86004
33aNPI1679563290assigned 10/25/2005
33bProvider typePrimary Care Clinic/Center
28Total paid$5.93M
24GClaims240,798
24DCodes billed28
24AFirst – last monthJan 2018 – Dec 2024
Compared with peers
Next to other Primary Care Clinic/Center providers in Arizona
Rank by total paid#13 of 104
Median peer was paid$181K
This provider vs. median33×
Peers share this provider's primary NPPES type and state. Size alone says nothing about billing quality: a big agency or a hospital system is expected to sit far above the median.
Box 24A · Dates of service
Paid by month
Paid that monthNov–Dec 2024: claims still arriving when the file was cut, so these months run low for every provider
By year, as a table
| Year | Claims | Paid | |
|---|---|---|---|
| 2018 | 53,902 | $321K | |
| 2019 | 47,999 | $347K | |
| 2020 | 29,165 | $555K | |
| 2021 | 50,002 | $1.12M | |
| 2022 | 37,979 | $1.20M | |
| 2023 | 11,943 | $1.16M | |
| 2024incomplete | 9,808 | $1.23M |
Box 24 · Service lines
What it billed for
| Code | Service | Share | Claims | Bene. records | Paid |
|---|---|---|---|---|---|
| H0004 | Behavioral health counseling and therapy, per 15 minutes | 28% | 29,820 | 10,698 | $1.64M |
| H0031 | Mental health assessment, by non-physician | 26% | 15,729 | 12,666 | $1.56M |
| S9485 | Crisis intervention mental health services, per diem | 16% | 6,705 | 3,040 | $948K |
| T1016 | Case management, each 15 minutes | 13% | 123,251 | 36,193 | $796K |
| 99214 | Doctor's office visit, returning patient (more involved)Office or other outpatient visit for the evaluation and management of an established patient, moderate complexity | 6.6% | 10,008 | 8,994 | $394K |
| 90833 | Psychotherapy, 30 minutes with patient when performed with an E&M service (add-on) | 3.7% | 3,577 | 3,330 | $219K |
| S9484 | Crisis intervention mental health services, per hour | <1% | 1,454 | 1,186 | $55K |
| H2027 | Psychoeducational service, per 15 minutes | <1% | 2,370 | 1,148 | $53K |
| H0038 | Self-help/peer services, per 15 minutes | <1% | 4,905 | 2,023 | $49K |
| H0023 | Behavioral health outreach service (planned approach to reach a targeted population) | <1% | 1,629 | 1,112 | $46K |
| 99213 | Doctor's office visit, returning patient (routine)Office or other outpatient visit for the evaluation and management of an established patient, low complexity | <1% | 2,179 | 2,013 | $43K |
| H2014 | Skills training and development, per 15 minutes | <1% | 4,231 | 1,985 | $37K |
16 more codes
| 99215 | Doctor's office visit, returning patient (complex) | <1% | 385 | $25K |
| S0215 | Non-emergency transportation; mileage, per mile | <1% | 13,583 | $16K |
| T1002 | Rn services, up to 15 minutes | <1% | 4,178 | $10K |
| A0120 | Non-emergency transportation: mini-bus, mountain area transports, or other transportation systems | <1% | 10,979 | $10K |
| H2025 | Ongoing support to maintain employment, per 15 minutes | <1% | 71 | $5K |
| H2011 | Crisis intervention service, per 15 minutes | <1% | 78 | $5K |
| 90792 | Psychiatric diagnostic evaluation with medical services | <1% | 71 | $5K |
| 99212 | Office or other outpatient visit for the evaluation and management of an established patient, straightforward | <1% | 227 | $2K |
| S5110 | Home care training, family; per 15 minutes | <1% | 22 | $2K |
| T1003 | Lpn/lvn services, up to 15 minutes | <1% | 2,758 | $2K |
| 90889 | <1% | 96 | $2K | |
| 99205 | Prolong outpt/office vis | <1% | 14 | $1K |
| A0100 | Non-emergency taxi ride to a medical appointment | <1% | 2,084 | $328.62 |
| 99211 | Office or other outpatient visit for the evaluation and management of an established patient, minimal severity | <1% | 13 | $180.38 |
| H0025 | Behavioral health prevention education service (delivery of services with target population to affect knowledge, attitude and/or behavior) | 0% | 19 | $0.00 |
| T1019 | Help at home with bathing, dressing and eating, billed per 15 minutes | 0% | 362 | $0.00 |
Claims and beneficiary counts add up across code × month rows, so one patient seen every month counts many times. Rows with fewer than 12 claims are suppressed by HHS, so small lines can be missing.
From NPPES
Who's on the registration
Authorized officialFORREST, DEVON (CEO)
| Provider | Location | Paid |
|---|---|---|
| Guidance Center INC | Flagstaff, AZ | $9.22M |
| Guidance Center INC | Flagstaff, AZ | $3.90M |
| The Guidance Center, INC | Flagstaff, AZ | $2.30M |
| Guidance Center INC | Williams, AZ | $650K |
| Guidance Center INC | Flagstaff, AZ | $219K |
| The Guidance Center, INC | Flagstaff, AZ | $188K |
Matched on the authorized-official name exactly as entered in NPPES. A common name can match unrelated people.