Herslof's, INC
Herslof's, INC was paid $1.24M by Medicaid between Jan 2018 and Dec 2024, across 24 billing codes. Its largest line is 92014, Ophthalmological services: medical examination and evaluation, comprehensive, established patient — 25% of everything it billed.
33Billing provider infoHERSLOF'S, INC
MILWAUKEE, WI 53225
MILWAUKEE, WI 53225
33aNPI1720057482assigned 03/15/2006
33bProvider typeOptometrist
28Total paid$1.24M
24GClaims595,800
24DCodes billed24
24AFirst – last monthJan 2018 – Dec 2024
Compared with peers
Next to other Optometrist providers in Wisconsin
Rank by total paid#3 of 412
Median peer was paid$7K
This provider vs. median189×
Peers share this provider's primary NPPES type and state. Size alone says nothing about billing quality: a big agency or a hospital system is expected to sit far above the median.
Box 24A · Dates of service
Paid by month
Paid that monthNov–Dec 2024: claims still arriving when the file was cut, so these months run low for every provider
By year, as a table
| Year | Claims | Paid | |
|---|---|---|---|
| 2018 | 136,901 | $230K | |
| 2019 | 105,877 | $184K | |
| 2020 | 77,134 | $137K | |
| 2021 | 98,047 | $182K | |
| 2022 | 66,829 | $178K | |
| 2023 | 57,034 | $150K | |
| 2024incomplete | 53,978 | $177K |
Box 24 · Service lines
What it billed for
| Code | Service | Share | Claims | Bene. records | Paid |
|---|---|---|---|---|---|
| 92014 | Ophthalmological services: medical examination and evaluation, comprehensive, established patient | 25% | 80,795 | 78,370 | $310K |
| 92340 | Fitting of spectacles, except for aphakia; monofocal | 25% | 91,255 | 89,075 | $307K |
| 92004 | Ophthalmological services: medical examination and evaluation, comprehensive, new patient | 13% | 4,846 | 4,739 | $160K |
| 92341 | 9.9% | 12,587 | 12,324 | $123K | |
| 92015 | Determination of refractive state | 8.3% | 87,708 | 85,081 | $103K |
| V2020 | Frames, purchases | 8.0% | 97,804 | 95,219 | $99K |
| V2103 | Spherocylinder, single vision, plano to plus or minus 4.00d sphere, .12 to 2.00d cylinder, per lens | 6.0% | 84,159 | 49,988 | $75K |
| V2784 | Lens, polycarbonate or equal, any index, per lens | 2.0% | 52,965 | 51,792 | $25K |
| V2203 | Spherocylinder, bifocal, plano to plus or minus 4.00d sphere, .12 to 2.00d cylinder, per lens | 1.4% | 11,940 | 6,845 | $17K |
| V2100 | Sphere, single vision, plano to plus or minus 4.00, per lens | <1% | 37,063 | 22,382 | $6K |
| V2200 | Sphere, bifocal, plano to plus or minus 4.00d, per lens | <1% | 2,257 | 1,564 | $2K |
| V2104 | Spherocylinder, single vision, plano to plus or minus 4.00d sphere, 2.12 to 4.00d cylinder, per lens | <1% | 14,295 | 9,375 | $2K |
12 more codes
| 92342 | <1% | 846 | $2K | |
| V2107 | Spherocylinder, single vision, plus or minus 4.25 to plus or minus 7.00 sphere, .12 to 2.00d cylinder, per lens | <1% | 9,499 | $2K |
| V2025 | Deluxe frame | <1% | 797 | $2K |
| V2108 | Spherocylinder, single vision, plus or minus 4.25d to plus or minus 7.00d sphere, 2.12 to 4.00d cylinder, per lens | <1% | 1,874 | $515.01 |
| V2303 | Spherocylinder, trifocal, plano to plus or minus 4.00d sphere, .12-2.00d cylinder, per lens | <1% | 886 | $505.18 |
| V2204 | Spherocylinder, bifocal, plano to plus or minus 4.00d sphere, 2.12 to 4.00d cylinder, per lens | <1% | 72 | $385.20 |
| V2105 | Spherocylinder, single vision, plano to plus or minus 4.00d sphere, 4.25 to 6.00d cylinder, per lens | <1% | 2,880 | $360.66 |
| V2111 | Spherocylinder, single vision, plus or minus 7.25 to plus or minus 12.00d sphere, .25 to 2.25d cylinder, per lens | <1% | 345 | $322.90 |
| V2101 | Sphere, single vision, plus or minus 4.12 to plus or minus 7.00d, per lens | <1% | 873 | $185.08 |
| 92310 | 0% | 14 | $0.00 | |
| 2023F | 0% | 12 | $0.00 | |
| V2780 | Oversize lens, per lens | 0% | 28 | $0.00 |
Claims and beneficiary counts add up across code × month rows, so one patient seen every month counts many times. Rows with fewer than 12 claims are suppressed by HHS, so small lines can be missing.
From NPPES
Who's on the registration
Authorized officialDICKMAN, VICKI (PRESIDENT)
| Provider | Location | Paid |
|---|---|---|
| Vision Mart INC | Milwaukee, WI | $579K |
Matched on the authorized-official name exactly as entered in NPPES. A common name can match unrelated people.